Top Investigative Journalists Share Challenges at AWC Detroit March Meeting
TROY, Mich. (February 29, 2016) – The Detroit Chapter of the Association for Women in Communications and the Detroit Press Club will hold a professional development program with a blockbuster panel of reporters titled “Investigative Journalism in the Age of BuzzFeed.” Program will take place on Thursday, March 24, from 5:30 to 8:00 p.m. at AIAG (Automotive Industry Action Group) in Southfield. Program participants include: Tresa Baldas, the federal courts reporter for the Detroit Free Press; Chad Livengood, political reporter for The Detroit News Lansing Bureau; and Chastity Pratt, the urban affairs reporter for Bridge Magazine. Robin Luce Herrmann, General Counsel to the Michigan Press Association, will moderate. AIAG is located at 26200 Lahser Road, #200, Southfield, 48033.
Baldas has covered the public corruption trial of ex-Detroit Mayor Kwame Kilpatrick, the terrorism trial of the so-called underwear bomber and other high profile trials. Livengood covers Governor Rick Snyder’s administration, the legislature and Michigan politics. Pratt has covered the biggest education stories in Detroit in the past decade, including in depth investigations resulting in the removal of two superintendents and a school board president. Robin Luce Herrmann is a shareholder at Butzel Long and leader of its Media group, as well as its Social Media, Privacy and Technology Specialty Team.
Networking and light dinner will begin at 5:30 p.m. followed by a 6:45 panel discussion. To register for the evening call 248-643-6590 or email: firstname.lastname@example.org Registration ink: http://womcomdetroit.org/portfolio-item/event-registration/
AWC Detroit Chapter Elects Ortiz-Lalain New President
July 20th, 2015
TROY, Mich. – Deniella Ortiz-Lalain has been elected president of the Association for Women in Communications Detroit Chapter.
Director of Communications for OpTech, LLC, Ortiz-Lalain has been a dedicated AWC member since January of 2012, serving the 77-year-old organization as Matrix co-chair for two consecutive years and most recently as its immediate vice president of programs.
A Troy resident, Ortiz-Lalain said she looks forward to continuing to implement strategies for presenting AWC Detroit as the premier organization for women who connect with the community and the world at every stage of their careers.
“AWC Detroit represents the changing face of communications in all areas of expertise. We will reflect that in the year ahead as we offer educational programs and networking events that will give AWC Detroit members opportunities to learn from one another and explore new trends,” said Ortiz-Lalain.
The organization was recognized with a Chapter Excellence Award from the AWC national organization for two consecutive years. The Detroit chapter was also honored for significantly growing its membership during 2014.
Other returning board members are: Laura Oliveto of Meeting Coordinators, AWC Detroit immediate past president – now assuming the role as vice president of programs; Allison LaRose of GP Strategies, AWC Detroit vice president of marketing; Catherine Ticer of Brilliance Marketing, AWC Detroit vice president of public relations; and Marcia Danner of Danner Editorial Services, serving as AWC Detroit vice president of membership.
Two new members were elected to the 2015 – 2016 board: AWC Detroit Treasurer Maisha Maurant of Health Alliance Plan of Michigan and AWC Detroit Board Secretary Andrea Zarczynski of the Detroit Athletic Club.
Big Applause for Betty DeRamus on her Induction into the Michigan Journalism Hall of Fame
March 30th, 2015
EAST LANSING, Mich. – April 19th marks the day when recent headliner and current member of AWC Detroit Betty DeRamus will be inducted into the Michigan Journalism Hall of Fame, along with two individuals who have been long-time friends of the chapter.
DeRamus, who retired in 2006 after 17 years at the Detroit News, was a finalist for the Pulitzer Prize in 1993. She wrote two nonfiction books based on interviews and family stories about the Underground Railroad — including one being turned into an eight-hour miniseries on NBC and another project in collaboration with Stevie Wonder.
She was named Headliner in 2011 and spoke earlier to AWC Detroit about her best stories of triumph and love along the Underground Railroad.
The late Charlie Cain Jr. worked 37 years at the Detroit News, most of them as Lansing Bureau Chief, shepherding a team of writers toward a Pulitzer and breaking story after story about legislative foibles and frauds. He was the son of the late Ruth Cain, the President of the AWC Detroit chapter in 1979 who helped transform the organization from a sorority to a strong advocate for women and their communications careers.
Harvey Ovshinsky, president of HKO productions who founded the Fifth Estate in 1966 as a high school student and rose to documentary production at several television stations, was a key speaker in one of the best attended meetings in AWC Detroit history. He spoke on tax credits and potential jobs for communicators when the film industry was heating up in Michigan.
Over the years, AWC Detroit’s representation on the Michigan Journalism Hall of Fame Committee has helped lead to the induction of Julie Candler, Mary Lou Butcher, Anne Doyle, Linda Solomon, Nancy Macauley and the late Jennifer Moore.
Please join us at 5 p.m. on April 19th at the Kellogg Center in East Lansing to support DeRamus, Cain and Ovshinsky. For ticket information click here.
AWC Detroit Matrix Award Winners Announced
March 15, 2015
DETROIT, Mich. – Three exemplary communications professionals have been selected by the Association for Women in Communications Detroit Chapter as recipients of the organization’s prestigious Matrix Awards.
Marilyn Trent of Trent Creative will be honored with the Headliner Award which salutes a chapter member for outstanding personal and professional achievement; Wixom-based documentary filmmaker Keith Famie has been selected to receive the Diamond Award for portraying women positively in the media and Emily Hay, of Hay There Social Media will be recognized with a Vanguard Award for innovatively using a communications medium during the past year.
The trio will be celebrated at AWC Detroit’s annual Matrix Award’s presentation on Thursday, May 14 at The Community House in Birmingham. Keynoting the evening’s celebration will be Denise Ilitch, an integral member of Detroit’s business and philanthropic communities – serving as a business leader, devoted community servant, tireless advocate for women and children and supporter of many charitable causes. She is “Of Counsel” at Clark Hill PLC, where she advises clients in the areas of business practice, corporate law and government policy.
A dedicated AWC Detroit Chapter member, Trent founded her marketing and design company, Trent Creative in 1991. Focusing on innovative marketing and design that implements growth and economic development strategies through branding, web development and graphic design, Trent Creative has won 12 local and national awards during the past three years.
A Rochester resident, Trent serves on the Rochester Downtown Development Authority Board of Directors where she was named Volunteer of the Year. She also is co-founder of the Green City Committee, which assisted in organizing the first Michigan Earth Day Festival in downtown Rochester.
An Emmy award-winning director/producer, Famie is being honored for his recent documentary “The Embrace of Aging, the female perspective of growing old”- the second film of a trilogy exploring the aging process. A 13-episode series detailing what getting older signifies to women around the world, Famie’s documentary debuted on Detroit Public TV, WTVS (Channel 56) in October.
Well-known for his stint on the TV show “Survivor, the Australian Outback,” his work as a chef on the Food Network’s “Keith Famie’s Adventures,” and his culinary skills as a celebrity chef at popular metro Detroit restaurants; Famie began his journey into documentary film-making in 2004.
Hay is founder of Hay There Social Media and TweetTeam™, delivering social media marketing services to a variety consumer-focused clients. She also is the co-creator of “Saving Face for Parents and Schools,” an online video program helping parents and educators coach tweens to become smart digital citizens.
A Birmingham resident, Hay is a public speaker, social media contributor to the Internet Advisor show on WJR 760 AM and a contributing professional on “Live in the D” airing on WDIV/NBC Detroit. She was named one of “30 in their 30s” by DBusiness magazine and one of “52 Empowering Women of 2013” by the WooHoo Radio Network. Hay is a volunteer with Challenge Detroit and a partner at Cornerstone Schools.
The public is invited to share in the celebration, which begins at 5:30 p.m. on May 14 at the Birmingham Community House. Tickets are $55 for AWC members, $65 for nonmembers and $40 for full-time students. For more information or to register, click here or call (866) 385-1784.
How to be a Maestro in Marketing the Performing Arts
February 15, 2015
Surprise and delight your readers, reach a bigger audience and draw in fundraising dollars with explosive ideas for marketing the performing arts with advice from a trio of experts.
Zenith, Fisher Building in New Center, Detroit. Located at the epicenter of the arts scene in Detroit, Zenith serves Mexican food with a Southern twist. Decor mixes mid-century and circus themes and a Tiki bar with true delight.
Clare Pfeiffer, editor, IXITI.com, and director of communications, CultureSource.
Clare, an editor and digital journalist, joined region’s arts and culture nonprofit professional organization, CultureSource, in 2013, to launch IXITI.com. IXITI is the region’s online hub for stories about the arts and culture events and individuals, helping draw larger crowds to galleries, poetry slams and big events. She served as regional editor for Patch.com and helped launch Model D in Detroit, winning a Vanguard Award from Women in Communications for her efforts. She has contributed to a wide number of publications and she is a graduate of Michigan State University’s journalism school.
Natalie Bruno is the Director of Talent & Organizational Culture at Mango Languages, a language-learning software company, located in Farmington Hills. Natalie serves on the board of Passport for the Arts, a program she helped launch in 2009 as a strategy to populate 20-somethings at opera, symphony and dance events. Her phenomenal efforts changed the face of the audience to a mix of ages and filled seats on what had been dismal days. She was named one of Crain’s Detroit Business 40 under 40 for creative efforts to engage a young audience. Her job was also serving as chief operating officer & vice president for development for Detroit Chamber Winds & Strings, Eisenhower Dance, and the Great Lakes Chamber Music Festival.
Ralph Valdez is Executive Director of the Dearborn Community Arts Council and known as the “Cultural Ambassador.”
Ralph recently became the leader of the 46-year old Dearborn Community Arts Council, housed in the Ford Community and Performing Arts Center and helping expand programming of over 45 individual arts and cultural organizations in the Dearborn/Dearborn Heights Community. Previously he led cultural programming at Dearborn’s Arab American National Museum and coordinated appearances of entertainers from all parts of the world at its annual Concert of Colors in Mid July. His voice is well known in metro Detroit as program host and producer at WDET-FM where he hosted a world music show.
How to Tame Turbulence in the Newsroom
February 17, 2015
DETROIT, Mich. – Watch this recap of our February event, brought to you by member Melinda Kollins.
Mid-Winter Member Mixer at Eddie Merlot’s
January 22, 2015
BLOOMFIELD HILLS, Mich. – Check out the video of AWC Detroit Chapter’s Mid-Winter Member Mixer. A special thank you goes out to new member Melinda Kollins for creating. Close to 30 members and guests attended the event, all enjoying sumptuous appetizers and making new friends.
How to Tame Turbulence in the Newsroom
‘News/Free Press editors discuss news delivery in a digital age’
January 19, 2015
ROYAL OAK, Mich. – From door to door and portal to portal, today’s news giants morph themselves to meet digital audiences. Learn how news organizations will thrive in coming years and find new sources for subsidized reporting at a talk and tour at 6 p.m. Tuesday, February 17 at the newspapers’ new headquarters in the Federal Reserve Building, 160 W. Fort Street, Detroit.
Paul Anger, vice president and editor of the Detroit Free Press, owned by Gannett Company and Jon Wolman, editor and publisher of The Detroit News, owned by Digital First Media, will discuss careers, news coverage and opportunities in the industry.
Holly Shreve Gilbert, Oakland University adjunct instructor specializing in convergence journalism, will moderate the discussion.
The public is invited to attend the evening’s program, jointly sponsored by the Association for Women in Communications (AWC) Detroit Chapter and the Detroit Press Club.
Anger joined the Detroit Free Press in 2005 and became editor and publisher in 2009. Under his tutelage the news organization has won two Pulitzer Prizes, four National Emmy Awards and two national Edward R. Murrow Awards.
Anger has more than 45 years’ experience as a reporter, editor and publisher. He was vice president and editor of the Des Moines Register from January 2002 until moving to Detroit. The Register was a Pulitzer finalist in investigative reporting during his time there. Before the 2004 Iowa Caucuses, Anger moderated a nationally televised debate involving Democratic presidential candidates.
Wolman has served as publisher and editor of The Detroit News since 2007. Prior to his association with The Detroit News, he worked for the Associated Press for 31 years as senior vice president, executive editor and Washington bureau chief. He was editorial page editor of The Denver Post.
Among his achievements, Wolman served on a committee of five Washington editors, which negotiated principles of combat coverage with the Pentagon following the 1991 Iraq war. He is a member of the American Society of Newspaper Editors and The Gridiron Club – an association of Washington journalists.
The evening begins at 6 p.m. with networking and a light supper. Tours of the newspapers’ facilities will follow the discussion. Those interested can join the Detroit Press Club for an afterglow at the Anchor Bar.
The cost is $25 for AWC and Detroit Press Club members, $35 for nonmembers, and $15 for students.
Participants must register by end of business on Friday, February 13. Parking is available in the Federal Reserve Building’s parking lot for $10. Additional parking is available at surrounding surface lots and meter parking areas.
Chapter’s Vice President of Membership to Speak at the Women and Leadership in the Workplace 19th Annual Conference and Awards
January 15, 2015
ROYAL OAK, Mich. – The Association for Women in Communications (AWC) Detroit Chapter is excited to announce that our Vice President of Membership Margery Krevsky will be a Featured Speaker at the Women and Leadership in the Workplace 19th Annual Conference and Awards. This program is a joint venture of the Michigan Business & Professional Association and a distinguished advisory committee of leading businesswomen and community leaders. The event will be held at the Henry in Dearborn on February 3, 2015.
Ten notable women will be honored including current chapter member Kelly Rossman-McKinney of Truscott Rossman. To learn more and to register for this event, please click here.
AWC Detroit Member Marilyn Trent’s Firm Trent Design Wins National Design Award
January 12, 2015
ROCHESTER, Mich. – Art X Detroit a project developed by Trent Design, was chosen as one of the 350 best designs in the U.S. in the 2014 Regional Design Annual representing the best in the Midwest.
The RDA, the most respected design annual in the industry, is essential reading for every graphic designer and art director. It serves as a stunning catalogue of the most innovative work being done coast to coast in the United States across six regions: the South, Southwest, Midwest, East, Far West and New York City.
The six regional judges evaluated nearly 4,000 entries and selected winning projects that demonstrated an ideal mix of design, communication concepts, strategy and execution. Designers and creative teams representing individuals, small firms and major corporations and organizations were among the entrants. Submissions were judged by an expert panel featuring AIGA medalist Michael Vanderbyl, WIRED design director Caleb Bennett, Duffy & Partners design director Joseph Duffy, AIGA medalist Alexander Isley, AIGA medalist Jessica Helfand, and Sterling Brands design division president Debbie Millman.
Art X Detroit Marketing Campaign
The campaign had many opportunities for people to interact and engage with the brand. There was online and offline components. Trent Design was responsible for the print design (logo, posters, program, invitation) wayfinding signage and guerilla marketing.
Project title: Art X Detroit 2013
Organization: Midtown Detroit Inc.
Creative team: Marilyn Trent, Creative Director, Michael Johns & Genna Cowsert, Midtown Detroit Inc.
All winning entries are featured in the December 2014 issue of Print magazine, available at MyDesignShop.com, Barnes & Noble and newsstands.
“Working in collaboration with a like-minded client gives myself and my design team the freedom to create dynamic and meaningful marketing and promotion campaigns.” Marilyn Trent, Principal and Creative Director of Trent Design.
“Midtown Detroit, Inc. has a long history working with Trent Design on a number of different campaigns. When a creative firm has a history of delivering solid results, is embedded within your community and knows your audience, it is easier to give creative license for experimentation and taking risks. Working with Trent Design on Art X has paid off in myriad ways, and clearly has developed cachet for this brand.” Annmarie Borucki, Special Projects Manager, Midtown Detroit, Inc.
Kresge Foundation, George Jackson, “I shared the news with Rip, Laura Trudeau and others in our shop. Congrats again, Marilyn!”
To read the full press release please click here.