As a group, AWC Detroit supports literacy programs. So do some of our members as reading tutors for kids or adults. Member Joan Allesee serves on the board of the Oakland Literacy Council and has developed an eLearning course for tutor training.
Want to add podcasting to your marketing or programming plans? Have an idea for a podcast you’d like to create? Nicole Scheffler and Kathleen Norton, co-founders and co-hosts of the award-winning Diva Tech Talk podcast series, share what you should consider before taking the plunge.
Since founding Logos Communications 20 years ago, Sue Voyles has ridden the wave of technology that has changed the media landscape, the way PR campaigns are rolled out and how team members can choose to work.
One of the lessons that Trent Creative founder and CEO Marilyn Trent has learned in her 25 years in business is that “Branding Comes First." You have to develop a solid brand strategy to connect with customers and maximize your marketing efforts.
A retweet could land you in court. A ‘borrowed’ photo could breach copyright. How can you remain legal while getting maximum attention for your social media posts? Here’s what media law experts Robin Luce-Herrmann and Jennifer Dukarski advised at a 2018 AWC Detroit seminar.
Freelancing offers lots of flexibility and the convenience of working from home. But staying motivated without co-workers and a structured workplace can be a challenge. Freelancer Jillian Mikolaizyk has dealt with this and shares seven tips for keeping on track.
Renee Rashid-Merem, a General Motors communications executive with vast Fortune 100 company experience, shared practical tips for leadership development and career navigation at our 2018 Leadership Summit. In this Q&A, she talks about key points, challenges and influences in her own career.
Meet Summit speaker Dr. Darienne Driver and get a glimpse into her leadership style in her new role as CEO of United Way for Southeastern Michigan. A former Detroit Public Schools teacher and most recently superintendent of Milwaukee Public Schools, she assumed leadership of the non-profit agency in mid-2018.
Jocelyn K. Allen joined forces with Chandra S. Lewis in 2015 to form The Allen Lewis Agency, a full-service transformational agency committed to helping clients tell their stories, build their brands, and commemorate experiences. AWC Detroit asked her a few questions about her career journey in public relations and marketing.
Harper West’s topic for the 2018 Summit is “Emotional and Social Skills for Leadership.” A past president of IABC Detroit, she left the marketing and PR field after 25 years to pursue a career in clinical psychology. Today she is a psychotherapist and distinguished author in her new field.