Jessica McCall is a vice president of marketing and external affairs for Goodwill Industries of Greater Detroit. She has also used her talents to serve in city, state and presidential administrations and campaigns. She recently returned to Detroit where she will continue her life's work - improving the lives of others.
Have you noticed we've changed? It's not just a new logo. We've been making changes to modernize and expand the services we offer our members. Carol Gillis, Vice President of Marketing, discusses AWC Detroit's brand identity and how it's been updated.
Social media marketing is an important and cost-effective way to promote an event to get people to attend as well as to engage those who are attending. AWC member RoseAnn Nicolai, president of Nicolai Events, shares her step-by-step plan.
AWC Detroit is pleased to see Susan Ager on the list of Michigan Journalism Hall of Fame inductees for 2018. Best known for her 25 years at the Detroit Free Press, which included 16 years as a columnist, she earlier worked for the Associated Press in Lansing, Mich. and San Francisco, and at the San
Marilyn Trent, president of Trent Creative, went on a quest to find ways to stay on track and be productive. Here's how she met the distraction challenge.
Name: Grace DeMeulenaere Title: Assistant Account Executive Company/Employer: Finn Partners Education: B.A. in Public Relations with minor in Political Science from Western Michigan University (2015) Career: I launched my PR career with a year-long leadership development fellowship that included a position at Fiat Chrysler Automobiles (FCA). I was assigned to the