AWC Detroit Chapter Clarion Award Winners 2021

Congratulations to the 2021 AWC Detroit Clarion Winners!

Highly sought after, for over 40 years, the Clarion Award has symbolized excellence in clear, concise communications. Clarion recipients represent media companies large and small, leading corporations, small businesses, and non-profit associations and institutions.

The Clarions honor excellence in more than 100 categories across all communications disciplines, including advertising & marketing, audiovisual productions, books & CDs, brochures, custom & special publications, education, fund development, magazines, major news events, newsletters, newspapers, online media, photography, graphics & design communications, public relations, radio, and television.

Learn more about our members’ 2021 award-winning work:

Susan Voyles and her company, Logos Communications, won a Clarion for their outstanding logo work for Bennett + Demopolous PLLC  in the Photography and Graphics category.

In addition, Logos Communications was awarded a Clarion in the category of Brochures and Special Publications for the special print communication, GTS Partner Playbook.

 

  • Nicole Scheffler, VMware Enterprise Engineering Manager; Founder, Tech Diva Success Collection; Co-founder/Host, Diva Tech Talk Podcast

In support of her mission to “spark success for women in technology by leading and serving,” Nicole Scheffler was awarded in the Online Media category for her personal blog, entitled SCIPAB Your Way to a Successful Career in Tech. Read the winning blog here.

Nicole also won a Clarion in the Women’s Issues Radio Program category for her Tech Diva Success Podcast.

 

  • Pat Anstett, Owner and Freelance Medical Writer, Anstett Communications

The Last 16 Days of Robert Beaupre’s Life

Pat Anstett responded to a call early in the pandemic from a former Detroit Free Press editor with a new job at Type Investigations. The national non-profit organization works with national media on major investigative pieces and was gathering a team of reporters to describe the impact of the pandemic on Michigan. While reporting this bigger story, a Facebook post from the brother of a childhood friend described the loss of his good friend from COVID-19.

“I messaged him and he arranged an interview with his friend’s wife. During a 2-½ hour interview, she explained that she couldn’t visit her husband till his final hours so text messages had to suffice; with hospital workers intervening. I asked if she might share the texts, which made the story. The editor found it to be so compelling, she offered it up to the Huffington Post before our team finished its project. The story really wrote itself, as we say. I am grateful to Robert Beaupre’s wife for trusting me,” says Anstett.

At the time, hospitals were telling families and staff not to talk to the media so the story was one of the early ones to put a face on a person who died of COVID. The Huffington Post, a partner with Type Investigations, used the story for several weeks to anchor its COVID coverage. Pat went on to become the lead reporter for the team’s story, using the contacts made and the experience gained as medical writer for 22 years for the Detroit Free Press to help write both stories.

Congratulations to our AWC Detroit winners!!