Member Spotlight: Shenetta Johnson

Shenetta Johnson is a senior vice president of Corporate Issues at Weber Shandwick, where she oversees brand safety and influencer risk assessment initiatives across North America. She is responsible for developing capabilities, expanding standardized methodologies, staffing, and improving the agency’s overall risk assessment processes.

With nearly 20 years of experience in PR and integrated communications strategy, Shenetta specializes in managing brand reputation and bridging gaps between consumer, corporate, and influencer-driven campaigns for client activation. Her expertise includes external and internal communications strategies, crisis preparedness, executive counsel, and influencer program integration. She also held management roles at Ditto PR, Edelman and Golin across corporate, tech and consumer brand accounts. 

Shenetta is passionate about advancing best practices in brand safety and helping clients stay proactive in a constantly evolving media and regulatory landscape. Additionally, she is a dedicated mentor and team leader, committed to nurturing talent, supporting career growth, and empowering high-performing teams to succeed.

Based in Metro Detroit, Shenetta earned her B.A. in Communications from the University of Michigan-Dearborn.